Also known as Unearned revenue, contract liability
Deferred revenue is a liability representing cash collected before the product or service has been delivered.
Key takeaways
Deferred revenue is a liability representing cash collected before the product or service has been delivered. Under ASC 606 it sits on the balance sheet as a contract liability and is recognized as revenue only as you fulfill the obligation. It is central to SaaS accounting on annual prepaid contracts.
A customer prepays $24K for a 12-month SaaS plan. On collection, cash goes up $24K and deferred revenue up $24K; each month you recognize $2K as revenue and draw deferred revenue down by $2K.
Booking prepaid contracts as immediate revenue overstates growth and breaks ASC 606, a red flag in any audit or raise. Deferred revenue keeps recognized revenue honest, ties ARR to real delivery, and gives investors a trustworthy view of committed but not-yet-earned income.