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E-commerce

E-commerce sales tax compliance

Since Wayfair, selling into a state can create a tax obligation there on volume alone. No office, no staff, no stock required.

Parag Jain, CPA
Parag Jain, CPAFounder, Zinance·Last updated August 2026·7 min read

Summarize this article

At a glance

Physical presence
No longer requiredSouth Dakota v. Wayfair, 2018
Economic nexus
Volume or transaction countThresholds vary by state
Liability starts
When you crossNot when you notice, and not when you register

Before 2018 a state could only require you to collect sales tax if you had physical presence there. South Dakota v. Wayfair ended that. States may now impose the obligation based on economic activity alone, and almost all of them have.

Economic nexus

Each state sets its own threshold, typically a level of sales into the state or a number of separate transactions, measured over a defined period. Cross it and you are required to register, collect and remit there.

The part that costs money

The obligation starts when you cross the threshold, not when you notice. A company that crossed in eighteen states last year and registered in none owes back tax in all eighteen, plus penalties and interest — and it is generally owed whether or not it was ever collected from the customer. It comes out of margin.

Marketplace facilitator rules

Most states now require marketplaces — Amazon, Etsy, Walmart and others — to collect and remit on behalf of their sellers. Genuinely helpful, and routinely over-read.

  • It generally covers marketplace sales only. Your own Shopify store is your responsibility.
  • Marketplace sales may still count toward the nexus threshold in some states, even where the platform remits.
  • You may still need to register and file a return reporting the marketplace sales, even with nothing to pay.

So a seller across Amazon and their own site typically has a split obligation, and the half they think is handled is often the half creating the registration requirement.

Product taxability is not uniform

The same item can be taxable in one state, exempt in another, and taxed at a reduced rate in a third. Clothing, groceries, digital goods and SaaS are the usual sources of difficulty, and digital products in particular are treated inconsistently across states.

What we do for e-commerce sellers

Nexus monitored continuously against each state's thresholds, registration before the liability builds, filings across states, and marketplace and direct sales reconciled properly against the underlying books.

Frequently asked questions

Do we owe sales tax in states we have never been to?+
Potentially yes. Since Wayfair, economic nexus means sales volume or transaction count into a state can create the obligation with no physical presence at all. Each state sets its own threshold.
Amazon collects sales tax for us. Is that everything?+
Usually not. Facilitator rules generally cover marketplace sales only, so your own website remains yours. Marketplace sales may also still count toward nexus thresholds, and some states expect a return from you even when the platform remits.
What if we crossed a threshold two years ago and never registered?+
The liability accrues from the point you crossed. Most states offer a voluntary disclosure programme that limits the look-back period and often abates penalties, which is almost always better than waiting to be found.
Is SaaS subject to sales tax?+
It depends on the state. Some tax software-as-a-service, some exempt it, and some distinguish between business and personal use. It is one of the least consistent areas in US sales tax and needs checking state by state.

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